This episode of Pharmacy CrossRoads features an informative and lively conversation between Bruce Kneeland and Kevin DeMass, the owner of The Apothecary Shoppe, in Salt Lake City, Utah. Bruce has visited The Apothecary Shoppe twice as part of his pharmacy road trips. This Good Neighbor Pharmacy store is exceptionally well run and Kevin shares some of his secrets for getting staff members to be personable and professional. He also tells one secret about how he keeps the pharmacy so clean and inviting. Kevin provides a variety of clinical services and programs and tells how one data-driven process he put in place generated $1,000,000 in extra revenue in one year.